In December, Angelina's Biscotti was born. Angelina Santangelo Tieri is my maternal grandmother and while she died young, I still remember her fondly. I have always made biscotti, knew it was a good product and sold them through my catering business. So in one weekend, I purchased the domain, created a website, ordered business cards and put myself in business. I was fortunate to locate a wholesale cupcake bakery to share space and voila, I'm in business!
December proved to be successful with both local and shipped orders. Our name was getting out and I was excited. It's nice to be busy again and focused. The only problem was that I needed to find an outlet in order to grow Angelina's. I found it in a local farmer's market in Naples. The Naples area has many farmer's markets, but most were already booked with vendors along with a waiting list. While it wasn't easy, I was able to find one space in Saint Paul's Farmer's Market every Saturday for the 2012 season. When I initially spoke with Roger, the person in charge, he informed me there were no openings and would let me know if things changed. Jim and I went to the market the next week and found Roger. We headed over to meet him in person and introduce ourselves. The good news was he had on a Red Sox jacket and Jim was wearing a Celtics shirt. I had the space the very next week!
Happy Repeat Customers! |
We have had two weeks meeting people and selling biscotti. My good friend Dave has been with me helping set up along with selling and it's been wonderful. I look forward to Saturday mornings, getting the word out and meeting all my new friends! Hope to see you soon.
Have a great week everyone and remember, a good life deserves good biscotti!
Have a great week everyone and remember, a good life deserves good biscotti!
Fino a quel momento,
LID
LID
Farmer's Markets have proven to be the best venue for new businesses. I always try out a new offering and love that it is local. Best of luck to you.
ReplyDeleteThank you Claudia! I feel the same way and have received good feedback. Very excited about my new venture.
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